More than 300 journalists, as well as employees and subcontractors of British travel firms, attended the “Travel Media Awards” ceremony, which honors the British travel media. The Moroccan National Tourism Office is taking part in the event.
Daily Mail, National Geographic, Sunday Times, BBC, Times, Guardian, and The Independent At the Travel Media Awards ceremony held this past weekend at London’s renowned Dorchester Hall, the most distinguished and well-known British media were in attendance. According to a statement from the Moroccan National Tourism Office, a copy of which Sitinfo got, they are backed by a strong presence from the National Bureau of Moroccan Tourism through a participation aimed at significant travel agencies in the British market.
According to Adel El Fakir, Director General of the Moroccan National Tourist Office, “We are able to establish close relationships with the key players in the tourism industry within the British market, strengthening our photo campaign and commercial partnership campaigns to strengthen our presence in this market, which It represents the second largest tourist market in the world.”
Given their extensive experience and the influence of their media broadcasts to a significant number of English-speaking countries worldwide, British travel journalists are among the greatest content creators in the tourist industry and are among the most in-demand worldwide.
It should be noted that this event takes place just before the Association of British Travel Agents’ annual conference, which will be held on October 11 in Marrakech, and the World Travel Market, which will be held from November 7 to 9 in London. The Moroccan National Tourism Office plans to participate in both events and do well in them.
In this context, the Moroccan National Tourism Office will host a workshop this weekend to prepare for the exhibition in collaboration with the National Tourism Confederation in order to bring all local actors together to discuss shared messages, inform them of the British market’s situation, and highlight the activity of competitive markets and various The axes on which their promotional efforts should focus. The session will be useful for introducing students to the many tools that will be used at this event.